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The dynamic, immersive dimension where brand experiences come to life.
The business unit dedicated to corporate events, where ideas and strategies intertwine.
Two perspectives that meet, blend and complete each other, until they become a single vision of the future.
We are an independent live communication agency that turns ideas into experiences able to move, engage and build authentic connections between people and brands.
A company where strategy, creativity and emotion intertwine, shaping events that leave a mark.
From idea to storytelling, from design to production, every project comes to life in a natural balance between vision and reality — between what is imagined and what actually happens.
No middlemen, ensuring control and consistency in every project.
Visual identity, storytelling, engagement, event and set design.
Budgeting, cost control, risk management, strategic analysis and feasibility studies.
Supplier management, event production, on-site operations, safety & security and human resources.
Set-ups designed and coordinated in-house.
In-house production of digital platforms supporting the event.














We believe that investing in people generates lasting value, inside and outside the company.
We value every person, respecting dignity, diversity and uniqueness, with zero tolerance for discrimination.
We are ISO 20121 certified: responsible practices to make every event green, ethical and sustainable.
Every event is designed to generate concrete, lasting value. We put people, communities and the environment at the centre, turning every project into an opportunity for positive change.
Since 2016 InOtherWeb has been the digital spin-off of Just People: the same experiential culture, extended to the digital world. It brings digital into events and supports clients in their online growth, so the experience lives before, during and after.

“Don Papa Summer Tour”: Just People signs the Don Papa summer tour for Rinaldi 1957
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In the Combo spaces, journalists were able to experience the features of the new Kindle Scribe range through an immersive experience enriched by live illustrati…
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A project created by YAM112003 and Just People that provides operational solutions and dedicated training, with the membership of the first partner brands, Levo…
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Milan, 15 and 16 April 2026. For the debut in Italy of Alexa+, Amazon's new personal assistant based on generative artificial intelligence, Just People conceive…
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Milan, May 2026. On the occasion of the start of the Giro d'Italia 2026, Just People renews its collaboration with RCS, confirming itself as the operational par…
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The official mascots of the Milano Cortina 2026 Olympic and Paralympic Winter Games, Tina and Milo, came to life thanks to Just People, the agency that handled …
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This year, Just People chose to live Christmas in a special way, dedicating the budget traditionally reserved for clients' gifts to a Corporate Social Responsib…
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The independent live communication agency, specialised in creating events, confirms its commitment to environmental, social and economic sustainability, adding …
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Translating the identity of a historic brand into contemporary experiences, able to adapt to the different moments of the year and to the contexts of consumptio…
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At BEA Italia 2025 Just People received the "Best Growth" recognition, the award that certifies the most significant growth rates in the sector. A result built …
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For the tenth consecutive year, Just People, an agency specialised in events and brand activation, renews its partnership with Campari Soda. A solid and lasting…
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Eighteen years of Just People, eighteen years of events, people and passion. The agency celebrated this important milestone with a special evening that brought …
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