Between writing and creativity: Just People hosts the Kindle Scribe press event in Milan.

In the Combo spaces, journalists were able to experience the features of the new Kindle Scribe range through an immersive experience enriched by live illustration, personalized calligraphy, and the social storytelling of Cooker Girl.

Milan, June 2026 – Amazon presented the new Kindle Scribe range in Milan during a press event designed and produced by Just People in the Combo spaces. An experience crafted to allow journalists to discover and test the functionalities of the new devices through an immersive journey dedicated to writing, creativity, and idea organization.

The choice of Combo as the event location stems from its nature as a place dedicated to project development, exchange, and creative contamination. A context that provided the ideal backdrop to convey the philosophy of the new Kindle Scribe range, designed to accompany reading, writing, and annotation in a single experience.

Throughout the day, journalists had the opportunity to directly try Kindle Scribe and Kindle Scribe Colorsoft, exploring their main features through dedicated hands-on moments and direct product interaction.

Among the most significant moments of the event, a calligrapher and illustrator created a personalized piece for each participant, transforming ideas, words, and inspirations into illustrated stories and unique drawings. This activation highlighted the creative potential of the device, showcasing how writing can become a tool for personal and visual expression.

The experience continued on social media thanks to the involvement of Cooker Girl, who shared content about the product and her experience with the new Kindle Scribe, helping to amplify its visibility and reach new audiences.

With this project, Just People created an experience that combines product testing, storytelling, and engagement, transforming the presentation of the new Kindle Scribe range into a moment of meeting and discovery for the Italian press.