JUST PEOPLE ALONGSIDE RCS FOR THE GIRO D'ITALIA 2026: ON FIELD EXPERTISE AND LOCAL PRESENCE

Milan, May 2026. On the occasion of the start of the Giro d'Italia 2026, Just People renews its collaboration with RCS, confirming itself as the operational partner for managing the animation and entertainment activities of Giroland® and of the Carovana del Giro d'Italia®.

From 9 to 31 May, along 17 stages and 32 cities, the agency will be engaged in the operational direction of a complex, travelling project that requires coordination, speed of execution and a deep knowledge of the territory. An "on field" work that has always been at the heart of Just People's positioning: turning structured formats into fluid, coherent and engaging experiences, stage after stage.

Inside the Giroland® villages, multisponsor hubs at the start and finish locations, and along the route with the Carovana del Giro d'Italia®, Just People directly manages teams of performers and entertainment professionals, taking care of their selection, training and coordination. A constant presence that ensures execution quality and uniformity of the experience throughout the tour, in line with the guidelines defined by RCS.

Each edition of the Giro becomes, for Just People, an important production machine: dozens of professionals involved every day, thousands of working days generated and intense logistics activity with the movement of large volumes of materials across the whole country.

A consolidated collaboration, the one with RCS, which has lasted over 15 years and has helped build distinctive know how in managing large scale travelling events, making Just People a point of reference for on field productions in Italy.